The most important thing for any eCommerce store is to increase the conversion rates. This leads to higher revenue and better customer satisfaction.
It is important to understand that conversion optimization starts before a visitor even hits your site. It starts with your marketing campaigns, social media posts, email campaigns, and more.
If you want to increase conversions Shopify store, then there are some things that you need to do:
- Optimize your website for mobile devices
- Optimize the customer journey – make sure that visitors can find what they are looking for quickly and easily on your site
- Make sure that customers can find what they want without scrolling through pages and pages of products
Contents
Introduction: Why You Need to Increase Conversions on Your Shopify Store
Shopify is a powerful ecommerce platform that allows you to create a store and sell your products. However, in order to be successful, you need to optimize your store with conversion optimization tactics.
This article will provide you with some tips on how to increase conversions on your store with an easy Shopify setup.
1. Create a Clear Call-to-Action Button that is Easy to Find
A call-to-action button is a button that prompts the user to take an action.
The button should be clear and easy to find.
It should also be in a place where people can see it easily.
The button can be placed above the fold or at the bottom of the screen, on top of content or on top of images.
It can also be placed in a sidebar or below content.
If you have many buttons, you may want to use color contrast so that they stand out from the rest of your page.
2. Capture the Right Data from Visitors with Forms and Surveys
The goal of this section is to provide the reader with a step-by-step guide for creating a form or survey.
Form builders are a great way to gather data from visitors. You can use them as an alternative to online surveys and get more information about your visitors. With a form builder, you can create different types of forms and customize them according to your needs.
Navigation bars are a common design element in web design. They help users navigate through a website, as well as find content they are looking for.
A navigation bar is composed of at least three items: the logo, the search box, and the menu links. It can also contain other elements such as the site name or slogan, company information, and social media links.
The navigation bar should be placed at the top of every page on your website to make it easy for visitors to find their way around.
4. Add Social Proof by Showing Off Your Best Sellers or Recent Awards Won
Social proof is a psychological concept that states that people are more likely to do something if they see other people doing it. It is one of the most powerful principles in marketing and psychology.
Offering free shipping and returns is one of the best ways to increase your conversion rates. Research shows that offering free shipping and returns can increase your conversion by up to 10%.
